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In collaboration with the clothing brand Replay Husqvarna released three special models. The Vitpilen 701, 701 Supermoto and 701 Enduro LR were converted.
This intensifies the cooperation between the two brands. Already since 2020, the Replay logo adorns the official Moto3 machines from Husqvarna.
Only ten of the three special models are to be built in total. Each special edition has a new color scheme and logos designed to reflect Husqvarna and Replay branding. In addition, they are also equipped with special technical accessories from Husqvarna.
However, the ten special editions are not for sale to the public, they are to be given to selected celebrities.
Special series planned
In addition to the three Replay editions, Husqvarna is also planning a special series in collaboration with Replay. The corresponding models are to be displayed in a series of Replay Pop-Up stores in Europe and Japan.
Florian Burguet – Vice President Global Marketing Husqvarna Motorcycles: “Collaborating with REPLAY has given Husqvarna Motorcycles the perfect opportunity to establish a relationship with a brand with which we have many shared values. REPLAY’s focus on producing premium quality products, their progressive, forward-thinking approach to development and their flair for innovation sets them apart from others in the fashion world. We are proud to have the REPLAY logo adorn our Moto3 machines for the second year since our return to World Championship road racing. We look forward to continuing our productive relationship with REPLAY.”
Matteo Sinigaglia – CEO Fashion Box SpA: “Forming a close partnership with Husqvarna Motorcycles allows REPLAY to step forward in the motorcycle world together with a brand that is known for its commitment to innovation and progression, the perfect partner for us to stand beside. Creating authentic experiences is something we value highly – a belief shared by Husqvarna Motorcycles and something that is key to developing the strong link between our two brands.”
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Redakteur bei Motorrad Nachrichten. Fokus auf Technik, Szene und Motorradpolitik – neutral, sachlich, verständlich.
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