Details of the takeover process
The takeover plans had been known for more than a year after Liberty Media announced its intention to acquire 84 percent of the shares in MotoGP. The remaining 16 percent will remain with Dorna Sports, the previous rights holder and organizer of MotoGP and WorldSBK. The project was originally subject to review by the European competition authorities in order to avoid a monopoly in the motorsport sector. These concerns have now been officially dispelled, meaning that the takeover is expected to be completed by July 3 at the latest.
Voices from the MotoGP community
Carmelo Ezpeleta, CEO of Dorna Sports, expressed confidence after the European Commission’s approval:
“We are very happy that the European Commission has approved the transaction. This is a significant milestone that promises an even better future.”
Ezpeleta also emphasized that MotoGP is one of the most exciting sports in the world and that Liberty Media is the ideal partner to further drive the growth of the series and reach new target groups.
The WorldSBK also officially described the takeover as a step in a positive direction. According to a statement, the decision to transfer the majority stake to Liberty Media was made “without any conditions.”
Impact on motorcycle racing
With Liberty Media’s entry, motorcycle racing gains access to extensive resources and expertise in media, marketing, and global reach. Since Liberty Media’s acquisition of Formula 1, there has been a significant increase in viewership and media presence. Industry observers expect that a similar effect could be achieved in motorcycle racing. The aim is to raise the international profile of MotoGP and WorldSBK and make the series more attractive to fans, sponsors, and media partners.
Summary and outlook
The completion of the acquisition marks the beginning of a new era for MotoGP and WorldSBK. Liberty Media is acquiring an 84 percent majority stake in both series, while Dorna Sports will continue to play an important role. Those involved hope that Liberty Media’s entry will bring a surge of innovation and sustainable growth comparable to the development of Formula 1 in recent years.
