Presentation series leads up to EICMA 2025
The Ducati World Première has long been an integral part of the model offensive of the Italian manufacturer from Borgo Panigale. The new models for 2026 will be presented digitally over several episodes. The five dates announced so far will lead up to EICMA 2025, which begins on November 6, 2025, in Milan. The new models will then be on display for the first time at the world’s largest motorcycle show.
Five premiere dates at a glance
The following five dates have been announced for the first phase of the presentation series:
• September 12, 2025
• September 23, 2025
• October 7, 2025
• October 23, 2025
• November 4, 2025
It is not yet known which models or series will be the focus on each day. Unlike in previous years, Ducati is refraining from publishing event titles or mottos, which usually gave initial clues about the motorcycles being presented.
Unveiling via digital channels
All presentations at the Ducati World Premiere 2026 will be broadcast exclusively digitally. Fans can follow the unveilings on the official Ducati.com website and via the manufacturer’s social media channels. Ducati is thus continuing to focus on a global audience that can follow the new models directly and without detours.
